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Demographics data in Facebook
Pratyusha Turlapati avatar
Written by Pratyusha Turlapati
Updated over 3 years ago

Currently, ReportGarden shows 0 for the demographics-related data when the data source is Facebook Ads. By demographic data, the dimensions of Age, Gender, and country.


The data that the Facebook API is returning is 0 if the end date is greater than 24th April. This is an issue from facebook's end. We have raised the ticket with the Facebook team and tracking it. https://developers.facebook.com/support/bugs/802960763982184/

The solution:

You could use the corresponding (FB pixel) metric for now. For example, for metrics like Add to Cart, Purchases, use Add to Cart (FB Pixel) and Purchases (FB Pixel).


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