What is Choozle?
Choozle provides is a digital advertising software platform that leverages detailed consumer data to powerful programmatic advertising campaigns across display, video, mobile and other mediums.
How do you link Choozle accounts on ReportGarden?
In order to link your Choozle accounts to ReportGarden, please follow the steps below
Navigate to ReportGarden -> Accounts.
Click on Link Account
Click on Choozle
Enter your email and access key. In order to get the access key, please reach out to your dedicated account manager at Choozle.
Choozle Metrics and Dimensions
Choozle orders a wide variety of analytics, which are listed as below
The following dimensions are available for Choozle
Date - group by daily, weekly, monthly and yearly
Name of your ad campaign.
Name of the adgroup
The following measures are available for Choozle
Total no of impressions that were won/purchased
Impressions Bid On
Total no of impressions that were bid on, but not necessary won/purchased
The amount spent to get an advertisement clicked
The target you wish ti pay in order to attain a conversion
No of times a call to action performs a desired action
Spend for the given campaign/adgroup. It is media spend + data cost
Cost per click on ad
Cost per 1000 impressions. Under this pricing model, the publisher is paid every time a website visitor sees an ad. Example: a website that charges a CPM of $5 will earn $5 for every 1,000 ads that its visitors see.
No of clicks
Data Freshness and reporting durations
Choozle is a live data connector