What is Constant Contact?

Constant Contact is an online marketing company established in 1995 that caters mainly to small businesses. Its platform enables business owners to launch and monitor email marketing efforts, build websites and online stores, and utilize social media, among other services

How do you link Constant Contact accounts on ReportGarden?

In order to link your Constant Contact accounts to ReportGarden, please follow the steps below

Navigate to ReportGarden -> Accounts.

Click on Link Account

Click on Constant Contact

You will be redirected to Constant Contact authentication screen. Enter your credentials, and give access to ReportGarden to read campaign performance data.

You will be redirected back to ReportGarden and the account will be visible in ReportGarden

Constant Contact Metrics and Dimensions

Constant Contact orders a wide variety of analytics, which are listed as below

Dimensions

The following dimensions are available for Constant Contact

Dimension

Description

Campaign

The email campaigns used for delivery

Measures

The following measures are available for Constant Contact

Measures

Description

Unique Bounces

No of unique contacts for whom the sent email has bounced

Bounces

No of emails that have bounced

Unique Clicks

No of unique contacts that have clicked on links in the email

Clicks

No of contacts that have clicked on links in the email

Computer Clicks(All)

No of contacts that have clicked on links in the email from a computer

Mobile Clicks(All)

No of contacts that have clicked on links in the email from a mobile

Tablet Clicks(All)

No of contacts that have clicked on links in the email from a tablet

Unknown Clicks(All)

No of contacts that have clicked on links in the email from an unknown device

Other Clicks(All)

No of contacts that have clicked on links in the email where device was not captured

Computer Opens(All)

No of contacts that have opened the email

Mobile Opens(All)

No of contacts that have opened the email from a computer

Tablet Opens(All)

No of contacts that have opened the email from a mobile

Unknown Opens(All)

No of contacts that have opened the email from a tablet

Other Opens(All)

No of contacts that have opened the email from an unknown device

Unique Fowards

No of contacts that have opened the email where device was not captured

Unique Not Opened

Unique No of contacts that have not opened the email

Opens

No of emails that have been opened

Unique Opens

No of contacts that have opened the email

Unique Opt Outs

No of contacts that have opted out of the email subscription

Unique Sends

No of emails that have been sent

Bounce Rate %

% of emails that have bounced.

(Bounces X 100) / Unique Sends

Click Rate %

% of emails that have been clicked.

(Clicks X 100) / Unique Sends

Unique Click Rate %

% of contacts that have been clicked.

(Unique Clicks X 100) / Unique Sends

Open Rate %

% of emails that have been opened.

(Opens X 100) / Unique Sends

Unique Open Rate %

% of contacts that have opened.

(Unique Opens X 100) / Unique Sends

Desktop Click Rate %

% of emails that have been clicked from a desktop

Desktop Open Rate %

% of emails that have opened from a desktop

Desktop Unique Click Rate %

% of contacts that have been clicked from a desktop

Desktop Unique Open Rate %

% of contacts that have opened from a desktop

Mobile Click Rate %

% of emails that have been clicked from a mobile

Mobile Open Rate %

% of contacts that have opened from a mobile

Mobile Unique Click Rate %

% of contacts that have clicked from a mobile

Mobile Unique Open Rate %

% of contacts that have opened from a mobile

Tablet Click Rate %

% of emails that have been clicked from a tablet

Tablet Open Rate %

% of emails that have been opened from a tablet

Tablet Unique Click Rate %

% of contacts that have clicked from a tablet

Tablet Unique Open Rate %

% of emails that have been opened from a tablet

Unknown Click Rate %

% of emails that have been clicked from an unknown device

Unknown Open Rate %

% of emails that have been opened from an unknown device

Unknown Unique Click Rate %

% of contacts that have clicked from an unknown device

Unknown Unique Open Rate %

% of contacts that opened from an unknown device

Other Click Rate %

% of emails that have been clicked from device that has not been captured

Other Open Rate %

% of emails that have been opened from device that has not been captured

Other Unique Click Rate %

% of contacts that have clicked from device that has not been captured

Other Unique Open Rate %

% of contacts that opened from device that has not been captured

Did not open Rate %

% of emails that have not been opened

Data Freshness and reporting durations

  • Constant Contact is a live data connector

  • Constant Contact data can be fetched for as long back as is supported via the API

Limitations

  • Constant Contact currently only supports reporting at a campaign level.

  • The API does not support showing campaign performance over time

FAQ

Q: My token keeps getting frequently expired. What do I do?

A: This is a known issue with Constant Contact, where the refresh token is tied with the access token, causing invalid tokens from time to time. We have done our best to ensure that this does not happen, but there is a possibility that it happens occasionally. In such cases, please go and relink your account using the same credentials. You will be able to pull in data as expected.

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