What is Klaviyo?
Klaviyo is an email marketing automation platform for ecommerce.
How do you link Klaviyo accounts on ReportGarden?
In order to link your Klaviyo account to ReportGarden, you need to generate a private API key.
You can find more on generating a key for Klaviyo here
Once the key is generated,
navigate to ReportGarden -> Accounts.
Click on Link Account
Enter the private API key and the name of the account that you want to save it as.
Klaviyo Metrics and Dimensions
The following dimensions are available for Klaviyo
Email domain of the receiving customer
Bounce type (Soft/Hard) of received emails
Client operating system on which email was opened/clicked by the receiver
The type of client on which email was opened/clicked by the receiver
Client OS family
The OS Family of the client on which email was opened/clicked by the receiver
The OS of the client on which email was opened/clicked by the receiver
The client name on which the email was opened/clicked by the receiver
The site from which the user was redirected when the activity was recorded
Full Landing Site
The landing page on which the user's activity was recorded
The source from which the activity was recorded
The city of the receiver where the email activity was captured
The country of the receiver where the email activity was captured
The region of the receiver where the email activity was captured
The following measures are available for Klaviyo
No of emails sent
No of emails opened
No of emails bounced
No of email clicks
No of email drops
Marked as Spam
No of emails marked as spam
Subscribed to Back in Stock
No of Subscribed to Back in Stock events
Subscribed to List
No of Subscribed to List events
No of Unsubscribes
Unsubscribes to List
No of Unsubscribes to List events
Update Email Preferences
No of Update Email Preferences events
Email Open Rate
Opened Emails / Sent Emails
Email Click Rate
Clicks / Sent Emails
Email Bounce Rate
Bounced Emails / Sent Emails
No of Expired Subscriptions events
No of Cancelled Subscriptions events
No of Start Subscriptions events
No of Cancelled Orders events
No of Fulfilled Orders events
No of Product Orders
No of Placed Orders
No of Refunded Orders
Total Order value
Total Item Count
Total Discounts offered
Data Freshness and reporting durations
Klaviyo is a storage connector. The data is refreshed every 1 hour.
We fetch Klaviyo events for upto 6 months from the day the account is linked. In case you need to fetch data older than 6 months, it might be chargable, based on the number of events recorded in the Klaviyo account. To know more, please contact [email protected]
Unique opens, unique clicks, open rate and Unique click rate metrics are currently not supported. We will be supporting them in Q1 2022
Q: I am unable to see any data in the Klaviyo report. What do I do?
A: Please check if you have added the private key and not the public key. Private keys start with pk_ and are 38 characters long
Q: How long does it take to sync the data into ReportGarden?
A: It takes around 1 hour for the first time to sync the data into ReportGarden. In case you are not able to sync the data, please reach out to [email protected].
Q: How often is klaviyo data synced to ReportGaden?
A: The data is synced to ReportGarden every 1 hour.