What is Stackadapt?
StackAdapt is a programmatic advertising platform that distributes and promotes content using real-time, data-driven audience targeting. It offers ad formats, including display, native, video and connected TV (CTV)
How to connect your Stackadapt accounts with ReportGarden
Before connecting to Stackadapt, please make sure that you have the
api_key from the Stackadapt Account settings page.
In order to link your Apple Search Ads accounts to ReportGarden, please follow the steps below
Navigate to ReportGarden -> Accounts.
Click on Link Account
Click on Stackadapt
api_key in the fields shown below
Click on Submit.
You'll see that the new accounts are now available and ready for reporting
How are Stackadapt accounts imported within ReportGarden?
Each Stackadapt account can contain multiple advertisers.
In the screenshot below, the selected Stackadapt account has 3 different advertisers.
Each advertiser for a given account is imported as a unique account within ReportGarden.
Stackadapt Metrics and Dimensions
You can find a comprehensive list of dimensions and metrics supported in Stackadapt reporting
The following dimensions are supported for Stackadapt
Time, group by daily, weekly and monthly
List of campaigns
List of line items
List of Native Ads
The following measures are supported for Stackadapt
The average time on site
No of times the ad was clicked
No of conversions from the ad
Effective cost per action
Effective cost per click
Effective cost per engagement
Effective cost per 1000 impressions
Effective cost per view
Total engagements divided by total impressions
Total number of times the ad was shown
Left to Right
No of times page has been started
Return on ad spend
Third-party CPC cost
Third-party CPM cost
Unique Impression Inversion Rate