What is BrightLocal?
As businesses increasingly focus on online visibility, having a robust local SEO strategy is essential for attracting customers. BrightLocal is here to empower you with the tools you need to enhance your local search presence effectively.
By leveraging BrightLocal’s comprehensive tools, you can elevate your local SEO strategy and drive more foot traffic to your business. Ready to get started? Explore our features and take your local marketing to the next level!
Maximize your marketing potential with the combined expertise of ReportGarden and BrightLocal. Together, we provide a comprehensive solution tailored to meet your marketing needs. Leverage the platform to gain targeted insights for your local SEO strategy, empowering you to make informed decisions that drive more traffic to your business. Don't miss out on the opportunity to enhance your marketing efforts—get started today!
How do you link your BrightLocal account in ReportGarden?
Step 1: Generate the API Key from the BrightLocal Account Manager.
Step 2: Put the API Key in Reportgarden and you're good to go.
BrightLocal Metrics and Dimensions
Dimensions
The following dimensions are available for BrightLocal:
Dimension | Description |
Citations | All citations of the location |
Key Citation Status | Status of key citations of the location |
Key Citation Error | Errors in key citations |
Key Citations | All key citations for the location |
Key Citation Value | Unknown/Low/Medium/High/Very High |
Key Citation Type | General Directory/Unknown/Local Directory/Social |
Key Citation Free/Paid Listing | Free/Paid |
Active Citation Status | Status of the active station |
Active Citation Error | Errors in active citations |
Active Citations | All active citations of the location |
Active Citation Value | Unknown/Low/Medium/High/Very High |
Active Citation Type | General Directory/Unknown/Local Directory/Social |
Keywords | keywords being tracked |
Reviews | reviews and comments obtained on the location |
Review Directory | Directory in which the reviews are present |
Review Rating | rating groups of the reviews |
Review Grade | grades of the reviews |
Review Type | types of reviews |
Measures
The following metrics are available for BrightLocal
Measure | Description |
Free/Paid | Indicates whether the citation or listing is free or paid for placement. |
General Status | Current status of the citation, such as active, pending, or incorrect. |
Citation Link | URL of the specific citation or directory listing. |
No of Citations | Total number of citations for the business across platforms or directories. |
Date Identified | The date when the citation or listing was first discovered or created. |
Domain Authority | A score that reflects the strength and influence of the citation source website. |
Citation Value | The overall value of a citation, considering factors like authority and relevance. |
Type of Site | The category of the citation source, such as directory, niche site, or review site. |
URL | The web address linking directly to a citation or listing. |
Google URL | Link to the business's Google search listing. |
Google Rank | The position of the business in Google search results. |
Google Local URL | URL linking to the business's listing in Google Local results. |
Google Local Rank | Position of the business in Google Local search results. |
Bing URL | The URL of the business's Bing search listing. |
Bing Rank | Ranking position of the business in Bing search results. |
Date | Date associated with a specific citation, review, or listing update. |
Directory | The name of the directory or platform where the citation is listed. |
Source Link | The URL or reference to the source of the citation data. |
Rating | Customer rating score, typically on a 1-5 scale, for the business. |
Title | The headline or subject line associated with a review or listing. |
Author | The name or identifier of the person who wrote a review. |
Text | The content of a review or listing description. |
Link | The URL linking to the source of a citation or review. |
Source | The platform or site where the citation or review was published. |
Grade | A quality score or ranking for the citation or review. |
Type | The classification of the source, such as directory, citation, or review site. |
No of Reviews | Total number of reviews a business has received on a platform. |
Avg Rating | The average score derived from all customer reviews for the business on a platform. |
Key Citation Score | A measure of how well the business is cited across key directories or sources. |
Key Citations Found | Number of important citations identified for the business. |
Key Citations Not Found | Number of expected key citations that are missing or unverified. |
Correct Key Citations | Count of citations where the business information (NAP: Name, Address, Phone) is correct. |
Key Citations with NAP Errors | Number of citations found with incorrect or inconsistent business information. |
New Live Citations | Citations that were newly published and live in the recent reporting period. |
Existing Live Citations | Citations that were already live and present before the current reporting period. |
Total Live Citations | Total number of citations that are currently live for the business. |
Avg Google Position | The average ranking of the business for relevant keywords on Google search. |
Avg Local Google Position | The average ranking of the business for local searches on Google. |
Avg Bing Position | The average ranking of the business for relevant keywords on Bing search. |
% of Google Ranked | Percentage of tracked keywords that rank in Google search results. |
% of Google Local Ranked | Percentage of keywords ranking in local Google search results. |
% Bing Ranked | Percentage of tracked keywords ranking in Bing search results. |
Keywords at Position 1 | Number of keywords ranked at position 1 in search engines. |
Keywords at Position 2-5 | Number of keywords ranked between positions 2-5. |
Keywords at Position 6-10 | Number of keywords ranked between positions 6-10. |
Keywords at Position 11-20 | Number of keywords ranked between positions 11-20. |
Keywords at Position 21-50 | Number of keywords ranked between positions 21-50. |
Keywords at Position 50+ | Number of keywords ranked beyond position 50. |
Avg Rating | The average customer rating score for the business. |
Reviews | Total number of customer reviews collected in the reporting period. |
Total Reviews | Cumulative number of reviews collected for the business. |
Date Identified | The date when the citation or listing was first identified. |
Domain Authority | A measure of the quality and strength of the directory site or citation source. |
Citation Value | The value assigned to a citation based on its authority and relevance. |
Type of Site | The classification of the citation source, such as general directory, niche directory, etc. |
Free/Paid | Indicates whether the citation or directory listing is free or requires payment. |
General Status | The current status of the citation (e.g., active, pending, incorrect). |
Citation Link | URL of the specific citation or directory listing. |
Google URL | URL of the business's listing in Google search results. |
Google Rank | The ranking position of the business in Google search results. |
Google Local URL | URL of the business's listing in Google Local search. |
Google Local Rank | Ranking position in Google Local search. |
Bing URL | URL of the business’s listing in Bing search results. |
Bing Rank | Ranking position in Bing search results. |
Date | The date associated with a specific event, such as when a citation was updated. |
Directory | The name of the directory where the business is listed. |
Source Link | The URL or reference to the data source. |
Rating | The customer rating score on a particular platform. |
Title | The title or subject line associated with a review or citation. |
Author | The name or identifier of the person who wrote a review. |
Text | The written content of a review. |
Link | The URL linking to a source or citation. |
Source | The platform or origin of the citation or review. |
Grade | The overall quality or score of a citation or review. |
Type | The category or type of source (e.g., review, citation, directory). |
No. of Reviews | Total number of reviews for the business on a specific platform. |
Avg Rating | The average rating score calculated from all reviews on a platform. |
No. of Citations | The total number of citations for the business in a directory or platform. |
Please feel free to reach out to us at [email protected] for any queries.