We’ve expanded our Yext integration with a robust set of new dimensions, giving you greater control and visibility into how your local listings perform. These enhancements help you analyze user interactions, optimize listings, and improve local SEO strategy with precision.
Newly Added Dimensions:
Dimension | Description |
Entity Ids | Identify events by the corresponding entity. |
Location Ids | Identify events by the store ID of the corresponding location. |
Entity Types | Identify events by the type of the corresponding entity. |
Suggestion Source | Identify conversion analytics by the source of the traffic. |
Suggestion Type | Type of the publisher suggestion (used with |
Suggestion Status | Current status of the suggestion. |
Suggestion Assignee Email | Email ID of the person assigned to the suggestion. |
Suggestion Assignee Type | Type or role of the assignee. |
Suggestion Assignee Name | Name of the person assigned to the suggestion. |
Device Class | Device used by the user while performing the search. |
Referrer URL | Page URL from which the user was referred (e.g., job portal pages). |
Account Ids | ID of the associated Yext account. |
Folder Names | Identify events by the folder linked to the location. |
Location Names | Identify events by the name of the corresponding location. |
Action | Type of user interaction (e.g., Book Appointment, Order Now). |
Apple Search Tap Type | Indicates the source of Apple Maps traffic by search type. |
App | Publisher interface used (e.g., Google Maps or Google Search). |
Is Click | Indicates whether the interaction qualifies as a "click" (used for CTR calculations). |
Raw Search Term | The raw term entered by the user during a search. |
Entity Labels | Labels assigned to the corresponding entity. |
Listing Field | Field associated with the listing (e.g., name, address, category). |
Device | Device used during the interaction. |
Search Query | List of search queries associated with Google Listings. |
These new dimensions are now available to use in your Yext reports and dashboards, giving you expanded filtering, segmentation, and analysis capabilities.
If you need help any additional fields, feel free to reach out to [email protected].